To foster an understanding of media products, the practices which lead to their production, the institutions in which they are produced and the audiences who consume them. Students will be given the opportunity to work with media technologies in imaginative and inventive ways.

The mass media play a central role in contemporary culture, society and politics. They shape our perceptions of the world through the representations, points of view and ideas they offer. The media have real relevance and importance in our lives today, providing us with ways to communicate, with forms of cultural expression and the ability to participate in key aspects of society.